"Helping businesses operate more effectively online"

03

Mar

2009

12 Tips on Outsourcing Your Online Content
Written by David Lindop   

Tips to outsource content creationThe key to driving traffic to your website, and to keep your regular visitors interested in your website, is to ensure that the content is interesting, up to date and refreshed on a regular basis. Feeding your readers' insatiable appetite for news, tips, reviews and articles is more than a full time job for serious bloggers - there comes a point when most decide to outsource a few articles a week.

However, this is a time consuming task and hiring a full time team of content writers may not be economically viable, especially if you run a small business.

 

03

Oct

2008

Engaging the blogosphere with freebies!
Written by David Towers   

Berocca blogger relief pack Online marketers are always coming up with new and innovative ways to reach the blogosphere. Marketers enjoy connecting with bloggers because it is a great way of encouraging bloggers to talk about the product and link to the product's website.

One easy way to get bloggers to talk about a company or product is to give them something for free! Bloggers love free stuff! Berocca have gone down this road with the berocca blogger relief pack.

 

08

Jul

2008

Fake Rolex watches - A lesson in building up trust online!
Written by David Towers   

Fake Rolex watch Businesses operating online need to communicate that they are trustworthy in order to have a relationship with customers. Building trust is especially important when companies are selling products online.

Today, we're looking at how websites selling fake Rolex watches attempt to establish themselves as trustworthy through their websites. This niche of replica watches is particularly interesting because some websites selling fake Rolex's actually manage to overcome the initial barrier of selling a questionable product and appear to be trustworthy!

How do these websites do it? Read on...

 

19

Jun

2008

Increase bookings for your bed and breakfast accommodation
Written by Alex Ashman   

bed and breakfast bookings If you monitor your bed and breakfast's website, then traffic figures are a useful indication of your SEO success. Yet having a large quantity of visitors will not automatically guarantee high booking and occupancy rates for your accommodation. The conversion rate - that is the percentage of people who actually contact your B&B to make an enquiry - should be used hand in hand with traffic statistics.

In this article, we discuss some ideas how to increase the number of site visitors that make bookings...

 

28

Mar

2008

Bed and Breakfast Online Internet Marketing
Written by Alex Ashman   

Bed and Breakfast Internet MarketingWith an increasing number of users looking and booking accommodation online, ensuring your bed and breakfast website not only turns visitors into bookings, but attracts visitors in the first place should be of paramount importance. There are number of steps you can take as an accommodation provider to do this.

Here at Goodwebpractices we can offer owners a complete review of their current website and propose solutions to improve performance to increase your occupancy rate. Listed in this article are some of the areas we can help you look at for your bed and breakfast internet marketing solutions.