"Helping businesses operate more effectively online"

Online marketing and small and medium sized businesses. What's going wrong?
Written by David Towers   

Online marketing research proposalGoodWebPractices is currently being run by two people (Alex Ashman and David Towers) who both enjoy learning.

David is researching how small and medium enterprises approach online marketing. This research is being done to complete his Master in International Business (MIB) at Grenoble Graduate School of Business in France.

The research proposal for this topic has been submitted and approved by his project supervisor. The current working title is "Why SMEs have got it wrong: A comparative study of US and UK online marketing practices".

You can read the research proposal by clicking on the one of the links on the right sidebar. You can also download the research plan by click here.

If you would like to make any suggestions to how this research could be improved or contribute in anyway, please contact David through our contact page.


Comments (16)Add Comment
0
Ally
April 26, 2008
84.45.138.151
Votes: +0
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Thanks for making this public and sharing your reseach results as you go along - I really appreciate this.

I'm looking forward to reading your results over the next few months

Thankyou
Ally

David Towers
David Towers
April 29, 2008
205.167.7.18
Votes: +0
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Hi Ally, thanks for posting! I'm looking forward to getting more of this research online. I hope you'll come back and read it when there is more online. :-)

0
Gary (Illinois)
April 30, 2008
205.167.7.18
Votes: +0
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As the owner of a small company in Illinois I look forward to seeing what recommendations you will make

0
Ally
May 01, 2008
84.45.138.151
Votes: +0
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I certainly will,
Thanks again smilies/smiley.gif

Steve | Hannisdal Express
Steve | Hannisdal Express
May 07, 2008
76.102.103.126
Votes: -1
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Thanks for making this public David. I just downloaded it...will look forward to seeing what you recommend.

Thanks.

Steve

David Towers
David Towers
May 07, 2008
205.167.7.18
Votes: +1
...

You're welcome Steve. The real meat will come in the recommendations that I'll be publishing in a month or so... I'll keep you posted.

0
kodin
September 08, 2008
60.54.63.197
Votes: +0
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hi david. thanks for your research sharing. i currently doing research same field as you. about Internet Marketing for SME.

My topic about Internet Marketing Framework for SMEs, focus on 1) suitability website concept for SMEs and 2) Internet Marketing Models for SMEs.

hope we can share anythings that can support our research smilies/smiley.gif

sorry for my bad english smilies/cheesy.gif

0
Clive
September 23, 2008
196.27.100.14
Votes: +0
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Thanks for making your proposal public. I have downloaded it and I will be in touch with comments and feedback.

All the best

manirul
manirul
January 28, 2009
116.68.197.46
Votes: +0
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fdh dhd d dh d hd

0
marketing strategy
May 23, 2010
110.55.32.151
Votes: +1
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Marketing tip: Do you talk about your client's need and forget your own company's accomplishments in your ad?

0
maymae
November 28, 2010
112.207.19.59
Votes: +0
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Kindly give me a good research all about business..thanks

0
Cleophas George Gaweseb
February 20, 2011
209.88.21.195
Votes: +0
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I beleive it will help in my research project
smilies/grin.gif

0
manjit
April 21, 2011
122.173.99.167
Votes: +0
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we have need convert html into magento

0
ladies Versace jewelry
May 19, 2011
76.73.26.109
Votes: +0
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This article is really very infectious, impress everyone's heart. Thank you for the article

0
sara
June 26, 2011
81.100.242.168
Votes: +0
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AM DOING A RESEARCH IN MARKETING PLANNING IN SMEs ANY ONE CAN HELP ME OLEASE
SOMEONEEVER@HOTMAIL.COM
THANKS

0
Private jet charter
July 20, 2011
188.223.87.9
Votes: +0
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Thanks for sharing this!!!!! I am currently working on a marketing project about SMEs and I gained some really valuable information by reading your research. Thank you!

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